Custom fridge magnets are a fantastic first product: the same press that makes button badges makes magnets, they photograph beautifully, and personalised photo magnets sell brilliantly for weddings, holidays and gifts. Here is how to start a fridge magnet business.
1. Choose your magnet sizes
The most popular formats are the 50x50mm square magnet, the larger 63.5mm square magnet, and the 90x65mm rectangular magnet — ideal for photos and save-the-dates.
2. Get set up
- A press machine with magnet-back tooling (many badge presses take magnet backs).
- Magnet components — fronts, mylar and flexible magnet backs.
- A colour printer and cutter, exactly as for badges.
3. Get the artwork right
Photo magnets live or die on print quality. Use a proper magnet template with correct bleed so the image wraps cleanly, and export at 300 DPI. Our free magnet templates handle sizing and bleed automatically.
4. Sell personalised magnets online
Personalised magnets are an impulse buy — which means the easier you make designing, the more you sell. Let customers upload their own photo and design the magnet themselves. You can add the designer to your Shopify or WooCommerce store, or build a dedicated custom magnet website. Either way, finished orders arrive print-ready.
5. Find your customers
Wedding favours, holiday souvenirs, pet portraits, business promos and Christmas gifts are all strong magnet markets. Seasonal photo magnets in particular sell in volume.
Ready to make custom magnets?
Design a print-ready fridge magnet in minutes with the free online studio.
Frequently Asked Questions
What equipment do I need to make fridge magnets?
A press machine with magnet-back tooling, magnet components (fronts, mylar and flexible backs), a colour printer and a circle or square cutter matched to your magnet size. Many badge presses also make magnets.
What are the most popular fridge magnet sizes?
50x50mm and 63.5x63.5mm squares are popular all-rounders, while the 90x65mm rectangle is ideal for photos, save-the-dates and souvenirs.
How do I sell custom photo magnets online?
Add a customer designer to your store so buyers upload their own photo and get a print-ready file. My Badge Studio integrates with Shopify and WordPress, or can be your own custom magnet website.
